Although we test out our site and get feedback from users based on our function of site, we are considering to do some design for the site. In fact, web design is critical for the usability of the site along the working flow of the user function. People will have the first impression of our site by web design in less than 5 seconds. Therefore, simple and clean design is needed.

I looked for design theming template for news site and selected four with which the design style may be suitable for our site. The usual key part of web design is always in details including color, fonts and layout.

Design 1 I chose with blue as background and black as menu fonts with the fonts looks not formal. This design is suitable to convey to idea of freedom, easy-communication and relax.

Design 2 with color system in blue ( dark blue, light blue changed in grey scale), with Serif font is suitable to convey the idea of professional and high quality.

Design 3 with black as main color is used to convey the idea of telling truth and being serious.

Design 4 with white as main color is used to convey the idea of wide range, intenational.

Therefore, more discussions are needed in the team to determine which information we’d like to convey to users through web design.

Xianglai Kong